Interviewer instructions
The objective is to determine whether the enterprise provides services/products directly to consumers (codes 1 and 2) or provides services/products primarily to other firms (codes 3 and 4). Subcontracting is an example of services/products provided to other firms. In addition, the question is trying to establish whether the enterprise produces for local markets (codes 1 and 3) or for urban or export markets (codes 2 and 4). If an enterprise sells to a variety of customers, code the most important customer in terms of total sales.