Understanding mHealth impact among Aponjon (MAMA Bangladesh) subscribers through a phone survey in Bangladesh

Type Working Paper - Proceedings of the Sixth International Conference on Information and Communications Technologies and Development: Notes
Title Understanding mHealth impact among Aponjon (MAMA Bangladesh) subscribers through a phone survey in Bangladesh
Author(s)
Volume 2
Publication (Day/Month/Year) 2013
Page numbers 1-4
URL http://dl.acm.org/citation.cfm?id=2517920
Abstract
The aim of the phone survey was to understand whether any mhealth can make any significant contribution to public health or not. The survey results show that almost two-thirds (63%) of Aponjon primary clients who have completed the Aponjon service cycle from the time of registration up to the delivery of a child attended at least four antenatal care (ANC) visits. This represents a 37% increase over a 2011 national baseline of 26% attending four ANC visits. It is also important to note that 45% of the Aponjon subscribers went to a facility for delivery and 32% chose safe delivery at home. The survey results were also encouraging for subscribers in the 'new mother' category. 56% of new mothers did a postnatal care visit, 91% of new mothers fed colostrum after delivery, and 83% of new mothers practiced exclusive breast feeding. The immunization rate of BCG was 96%, and immunization rate of Pentavalet was 100%. The phone survey revealed that overall 93% of subscribers were satisfied with the service.

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