This paper attempts to find out perception of disadvantaged coastal communities about their lives and livelihoods. A total of 400 respondents were surveyed in 27 sub-districts by two sets of questionnaire. Coastal zone of Bangladesh comprises distinctive problems and prospects but relatively income-poor in comparison with rest of the country. Findings reveal that this zone offers immense potential for economic growth. This study finds that duration of Coastal Development Strategy (CDS) is ended in 2010; coastal people urge to revitalize a long-term comprehensive plan for coastal zone and mainstreaming with national & sub-national planning for escalating their well-beings. In concluding this paper, it is suggested to take special attention for coast by political leaders, policy makers, and other actors that will bring a bright and promising future of Bangladesh.