The Mekong Delta: Rural Development Meets the Environment - Systemic Challenges and Possible Solutions

Type Journal Article - Journal of Macromarketing
Title The Mekong Delta: Rural Development Meets the Environment - Systemic Challenges and Possible Solutions
Author(s)
Volume 32
Issue 1
Publication (Day/Month/Year) 2012
Page numbers 147-151
URL https://www.researchgate.net/profile/Xuan_Vo-Tong/publication/254117947_The_Mekong_Delta/links/5592a​e9508ae5af2b0eb5067.pdf
Abstract
The Mekong Delta is the agricultural heart of Vietnam and home to nearly 20 million people. Its contributions to the entire
country and global food consumers are enormous. The Delta’s delicate ecosystem, however, is distressed by several domestic
and regional forces, including rural development, resource mismanagement, upstream damming, climate change, and failure to
implement policies to link several systems. The authors examine trends and forces affecting the Delta and offer plausible adjustments
to enhance the watershed’s well-being. Solutions will come from scale economies; higher value crops and branding;
improvements to marketing channels, technologies to improve data collection and analysis, crop yields, and communication;
foreign and domestic investment; and integrative policies to sustain Vietnam’s southern Delta and the entire Mekong Basin.

Related studies

»