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ZAF_1995_AMPS_V01_M
All Media and Products Survey 1995
South Africa
,
1995
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Reference ID
ZAF_1995_AMPS_v01_M
Producer(s)
South African Advertising Research Foundation (SAARF)
Metadata
DDI/XML
JSON
Created on
Dec 20, 2012
Last modified
Mar 29, 2019
Page views
136437
Downloads
293
Study Description
Data Dictionary
Downloads
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Related Publications
Data files
AMPS 1995
BLK_tm_20120227
AMPS 1995
WCI_tm_20120227
Data file: AMPS 1995 WCI_tm_20120227
Cases:
8086
Variables:
7045
Variables
qh3d_37
Watched the fourth TV station during time period 1.00 – 2.15
qh3d_38
Watched the fourth TV station during time period 2.15 – 2.30
qh3d_39
Watched the fourth TV station during time period 1.30 – 2.45
qh3d_40
Watched the fourth TV station during time period 2.45 – 3.00
qh3d_41
Watched the fourth TV station during time period 1.00 – 3.15
qh3d_42
Watched the fourth TV station during time period 3.15 – 3.30
qh3d_43
Watched the fourth TV station during time period 3.30 – 3.45
qh3d_44
Watched the fourth TV station during time period 3.45 – 4.00
qh3d_45
Watched the fourth TV station during time period 1.00 – 4.15
qh3d_46
Watched the fourth TV station during time period 1.15 – 4.30
qh3d_47
Watched the fourth TV station during time period 4.30 – 4.45
qh3d_48
Watched the fourth TV station during time period 4.45 – 5.00
qh3d_49
Watched the fourth TV station during time period 5.00 – 5.15
qh3d_50
Watched the fourth TV station during time period 5.15 – 5.30
qh3d_51
Watched the fourth TV station during time period 5.30 – 5.45
qh3d_52
Watched the fourth TV station during time period 5.45 – 6.00
qh3d_53
Watched the fourth TV station during time period 1.00 – 6.15
qh3d_54
Watched the fourth TV station during time period 1.15 – 6.30
qh3d_55
Watched the fourth TV station during time period 1.30 – 6.45
qh3d_56
Watched the fourth TV station during time period 6.45 – 7.00
qh3d_57
Watched the fourth TV station during time period 7.00 – 7.15
qh3d_58
Watched the fourth TV station during time period 7.15 – 7.30
qh3d_59
Watched the fourth TV station during time period 7.30 – 7.45
qh3d_60
Watched the fourth TV station during time period 7.45 – 8.00
qh3d_61
Watched the fourth TV station during time period 8.00 – 8.15
qh3d_62
Watched the fourth TV station during time period 8.15 – 8.30
qh3d_63
Watched the fourth TV station during time period 8.30 – 8.45
qh3d_64
Watched the fourth TV station during time period 8.45 – 9.00
qh3d_65
Watched the fourth TV station during time period 9.00 – 9.15
qh3d_66
Watched the fourth TV station during time period 9.15 – 9.30
qh3d_67
Watched the fourth TV station during time period 9.30 – 9.45
qh3d_68
Watched the fourth TV station during time period 9.45 – 10.00
qh3d_69
Watched the fourth TV station during time period 10.00 – 10.15
qh3d_70
Watched the fourth TV station during time period 10.15 – 10.30
qh3d_71
Watched the fourth TV station during time period 10.30 – 10.45
qh3d_72
Watched the fourth TV station during time period 10.45 – 11.00
qh3d_73
Watched the fourth TV station during time period 11.00 – 11.15
qh3d_74
Watched the fourth TV station during time period 11.15 – 11.30
qh3d_75
Watched the fourth TV station during time period 11.30 – 11.45
qh3d_76
Watched the fourth TV station during time period 11.45 – 12.00
qh3d_77
Watched the fourth TV station during time period 12.00 – 12.15
qh3d_78
Watched the fourth TV station during time period 12.15 – 12.30
qh3d_79
Watched the fourth TV station during time period 12.30 – 12.45
qh3d_80
Watched the fourth TV station during time period 12.45 – 1.00
qh3d_81
Watched the fourth TV station during time period 1.0 – 1.15
qh3d_82
Watched the fourth TV station during time period 1.15 – 1.30
qh3d_83
Watched the fourth TV station during time period 1.30 – 1.45
qh3d_84
Watched the fourth TV station during time period 1.45 – 2.00
qh3d_85
Watched the fourth TV station during time period 2.00 – 2.15
qh3d_86
Watched the fourth TV station during time period 2.15 – 2.30
qh3d_87
Watched the fourth TV station during time period 2.30 – 2.45
qh3d_88
Watched the fourth TV station during time period 2.45 – 3.00
qh3d_89
Watched the fourth TV station during time period 3.00 – 3.15
qh3d_90
Watched the fourth TV station during time period 3.15 – 3.30
qh3d_91
Watched the fourth TV station during time period 3.30 – 3.45
qh3d_92
Watched the fourth TV station during time period 3.45 – 4.00
qh3d_93
Watched the fourth TV station during time period 4.00 – 4.15
qh3d_94
Watched the fourth TV station during time period 4.15 – 4.30
qh3d_95
Watched the fourth TV station during time period 4.30 – 4.45
qh3d_96
Watched the fourth TV station during time period 4.45 – 5.00
qh3e_1
Watched the fifth TV station during time period 5.00 – 5.15
qh3e_2
Watched the fifth TV station during time period 5.15 – 5.30
qh3e_3
Watched the fifth TV station during time period 5.30 – 5.45
qh3e_4
Watched the fifth TV station during time period 5.45 – 6.00
qh3e_5
Watched the fifth TV station during time period 6.00 – 6.15
qh3e_6
Watched the fifth TV station during time period 6.15 – 6.30
qh3e_7
Watched the fifth TV station during time period 6.30 – 6.45
qh3e_8
Watched the fifth TV station during time period 6.45 – 7.00
qh3e_9
Watched the fifth TV station during time period 7.00 – 7.15
qh3e_10
Watched the fifth TV station during time period 7.15 - 7.30
qh3e_11
Watched the fifth TV station during time period 7.30 – 7.45
qh3e_12
Watched the fifth TV station during time period 7.45 – 8.00
qh3e_13
Watched the fifth TV station during time period 8.00 – 8.15
qh3e_14
Watched the fifth TV station during time period 8.15 – 8.30
qh3e_15
Watched the fifth TV station during time period 8.30 – 8.45
qh3e_16
Watched the fifth TV station during time period 8.45 – 9.00
qh3e_17
Watched the fifth TV station during time period 9.00 – 9.15
qh3e_18
Watched the fifth TV station during time period 9.15 – 9.30
qh3e_19
Watched the fifth TV station during time period 9.30 – 9.45
qh3e_20
Watched the fifth TV station during time period 9.45 – 10.00
qh3e_21
Watched the fifth TV station during time period 10.00 – 10.15
qh3e_22
Watched the fifth TV station during time period 10.15 – 10.30
qh3e_23
Watched the fifth TV station during time period 10.30 – 10.45
qh3e_24
Watched the fifth TV station during time period 10.45 – 11.00
qh3e_25
Watched the fifth TV station during time period 11.00 – 11.15
qh3e_26
Watched the fifth TV station during time period 11.15 – 11.30
qh3e_27
Watched the fifth TV station during time period 11.30 – 11.45
qh3e_28
Watched the fifth TV station during time period 11.45 – 12.00
qh3e_29
Watched the fifth TV station during time period 1.00 – 12.15
qh3e_30
Watched the fifth TV station during time period 1.15 – 12.30
qh3e_31
Watched the fifth TV station during time period 12.30 – 12.45
qh3e_32
Watched the fifth TV station during time period 12.45 – 1.00
qh3e_33
Watched the fifth TV station during time period 1.00 – 1.15
qh3e_34
Watched the fifth TV station during time period 1.15 – 1.30
qh3e_35
Watched the fifth TV station during time period 1.30 – 1.45
qh3e_36
Watched the fifth TV station during time period 1.45 – 2.00
qh3e_37
Watched the fifth TV station during time period 1.00 – 2.15
qh3e_38
Watched the fifth TV station during time period 2.15 – 2.30
qh3e_39
Watched the fifth TV station during time period 1.30 – 2.45
qh3e_40
Watched the fifth TV station during time period 2.45 – 3.00
qh3e_41
Watched the fifth TV station during time period 1.00 – 3.15
qh3e_42
Watched the fifth TV station during time period 3.15 – 3.30
qh3e_43
Watched the fifth TV station during time period 3.30 – 3.45
qh3e_44
Watched the fifth TV station during time period 3.45 – 4.00
qh3e_45
Watched the fifth TV station during time period 1.00 – 4.15
qh3e_46
Watched the fifth TV station during time period 1.15 – 4.30
qh3e_47
Watched the fifth TV station during time period 4.30 – 4.45
qh3e_48
Watched the fifth TV station during time period 4.45 – 5.00
qh3e_49
Watched the fifth TV station during time period 5.00 – 5.15
qh3e_50
Watched the fifth TV station during time period 5.15 – 5.30
qh3e_51
Watched the fifth TV station during time period 5.30 – 5.45
qh3e_52
Watched the fifth TV station during time period 5.45 – 6.00
qh3e_53
Watched the fifth TV station during time period 1.00 – 6.15
qh3e_54
Watched the fifth TV station during time period 1.15 – 6.30
qh3e_55
Watched the fifth TV station during time period 1.30 – 6.45
qh3e_56
Watched the fifth TV station during time period 6.45 – 7.00
qh3e_57
Watched the fifth TV station during time period 7.00 – 7.15
qh3e_58
Watched the fifth TV station during time period 7.15 – 7.30
qh3e_59
Watched the fifth TV station during time period 7.30 – 7.45
qh3e_60
Watched the fifth TV station during time period 7.45 – 8.00
qh3e_61
Watched the fifth TV station during time period 8.00 – 8.15
qh3e_62
Watched the fifth TV station during time period 8.15 – 8.30
qh3e_63
Watched the fifth TV station during time period 8.30 – 8.45
qh3e_64
Watched the fifth TV station during time period 8.45 – 9.00
qh3e_65
Watched the fifth TV station during time period 9.00 – 9.15
qh3e_66
Watched the fifth TV station during time period 9.15 – 9.30
qh3e_67
Watched the fifth TV station during time period 9.30 – 9.45
qh3e_68
Watched the fifth TV station during time period 9.45 – 10.00
qh3e_69
Watched the fifth TV station during time period 10.00 – 10.15
qh3e_70
Watched the fifth TV station during time period 10.15 – 10.30
qh3e_71
Watched the fifth TV station during time period 10.30 – 10.45
qh3e_72
Watched the fifth TV station during time period 10.45 – 11.00
qh3e_73
Watched the fifth TV station during time period 11.00 – 11.15
qh3e_74
Watched the fifth TV station during time period 11.15 – 11.30
qh3e_75
Watched the fifth TV station during time period 11.30 – 11.45
qh3e_76
Watched the fifth TV station during time period 11.45 – 12.00
qh3e_77
Watched the fifth TV station during time period 12.00 – 12.15
qh3e_78
Watched the fifth TV station during time period 12.15 – 12.30
qh3e_79
Watched the fifth TV station during time period 12.30 – 12.45
qh3e_80
Watched the fifth TV station during time period 12.45 – 1.00
qh3e_81
Watched the fifth TV station during time period 1.00 – 1.15
qh3e_82
Watched the fifth TV station during time period 1.15 – 1.30
qh3e_83
Watched the fifth TV station during time period 1.30 – 1.45
qh3e_84
Watched the fifth TV station during time period 1.45 – 2.00
qh3e_85
Watched the fifth TV station during time period 2.00 – 2.15
qh3e_86
Watched the fifth TV station during time period 2.15 – 2.30
qh3e_87
Watched the fifth TV station during time period 2.30 – 2.45
qh3e_88
Watched the fifth TV station during time period 2.45 – 3.00
qh3e_89
Watched the fifth TV station during time period 3.00 – 3.15
qh3e_90
Watched the fifth TV station during time period 3.15 – 3.30
qh3e_91
Watched the fifth TV station during time period 3.30 – 3.45
qh3e_92
Watched the fifth TV station during time period 3.45 – 4.00
qh3e_93
Watched the fifth TV station during time period 4.00 – 4.15
qh3e_94
Watched the fifth TV station during time period 4.15 – 4.30
qh3e_95
Watched the fifth TV station during time period 4.30 – 4.45
qh4e_96
qj1
How many motor cars, station wagons, e.t.c are there in your household?
hous_car
own_car1
own_car2
own_car3
own_car4
qj2
Do you personally own, use or maintain a motor car, bakkie or minibus/kombi?
qj3
What make and model of vehicle is the one you Personally drive the most?
qj4
What type of vehicle is it?
qj5_1
How old is the vehicle, i.e. what is its year of manufacture? Model 1995
qj5_2
How old is the vehicle, i.e. what is its year of manufacture? Model 1994
qj5_3
How old is the vehicle, i.e. what is its year of manufacture? Model 1993
qj6
Was the vehicle obtained new or second hand?
qj7
In whose name is the vehicle registered?
qj8
Which of the following best describes the method in which your motor vehicle was
qj9
Do you receive a car allowance?
qj10
When the vehicle was bought, who decided on the make and model?
qj11
Does the vehicle have a radio?
qj12
On average how many kilometres do you drive your vehicle in it each month?
qj13
Do you or any member of your household regularly service you car(s) at home?
qj14
Do you regurlarly drive someone else’s vehicle, such as your employer’s?
qj15
Do you decide at which fuel station to obtain petrol and oil?
qj16
Have you bought any RETREADED car tyres in the past 12 months?
qj17
Have you bought any new car tyres in the past 12 months?
qj18
Have you in the past 12 MONTHS used a rapid service motor component supplier to
qj19
Have you bought a car battery in the past 12 months
qj20
Now thinking about other types of vehicles, how many motor bikes are there in yo
qk1_1
Cosmetics used regularly-Bath Oil
qk1_2
Cosmetics used regularly-Other Bath Additives
qk1_3
Cosmetics used regularly-Hand & Body Lotion
qk1_4
Cosmetics used regularly-Facial Cleansing cream
qk1_5
Cosmetics used regularly-Cologne
qk1_6
Cosmetics used regularly-Eye make up
qk1_7
Cosmetics used regularly-Facial night cream
qk1_8
Cosmetics used regularly-Facial moisturiser
qk1_9
Cosmetics used regularly-Hand Cream Lotion
qk1_10
Cosmetics used regularly-Perfume
qk1_11
Cosmetics used regularly-Lipstick
qk1_12
Cosmetics used regularly-Nail polish
qk1_13
Cosmetics used regularly-Hair Colourant (used at home)
qk1_14
Cosmetics used regularly-None of these
qk2
How many times have you made use of special offers in the past 12 months?
ql1
Type of dwelling
ql2_a
Electricity in home
ql2_b
Water laid on
ql3_1
Is your electricity mains?
ql3_2
Is your electricity generator?
ql3_3
Is your electricity solar?
ql4
Is the electricity currently switched on?
ql5
Do you have hot running water from a geyser in your home?
ql6a
What type of toilet do you have, if any?-Non flush toilet
ql6b
What type of toilet do you have, if any?-Flush toilet in house
ql6c
What type of toilet do you have, if any?-Flush toilet outside house
ql6d
What type of toilet do you have, if any?-Communal portable flush toilet
ql6e
What type of toilet do you have, if any?-None
ql7
Is this house/flat/dwelling owned or rented?
ql8
Is there a mortgage bond/home loan in this home?
ql9_1
With whom is the mortgage bond/home loan? Employer
ql9_2
With whom is the mortgage bond/home loan? Financial institution
ql9_3
With whom is the mortgage bond/home loan? Local Council
ql9_4
With whom is the mortgage bond/home loan? Other
ql9_5
With whom is the mortgage bond/home loan?
ql10_1
Which of the following do you have on this property? Permanent Swimming Pool
ql10_2
Which of the following do you have on this property? Garden Walling
ql10_3
Which of the following do you have on this property? None of the above
ql11_1
Which of the following do you have on this property? Garden walling installed
ql11_2
Which of the following do you have on this property? Painted interior
ql11_3
Which of the following do you have on this property? Painted exterior
ql11_4
Which of the following do you have on this property? Fitted wall to wall carpets
ql11_5
Which of the following do you have on this property? Fitted wall/floor tiles
ql11_6
Which of the following do you have on this property? None of the above
ql12
Have you or members of your household spent R500 or more on home maintenance?
ql13
Does your household make use of a home security service?
ql14
Do you have a satellite dish at your home or home complex?
ql15
Does your household own a timeshare unit?
ql16
Do you or anyone else in your household own a second home or vacation house/flat
qm1_1
Have you moved into another house or flat during the past 12 months?
qm1_2
Have you tried to lose some weight by using slimming preparations during the pas
qm1_3
Have you started taking exercise during the past 12 months?
qm1_4
Have you bought pre-recorded tapes during the past 12 months?
qm1_5
Have you bought compact discs during the past 12 months?
qm1_6
Have you bought a watch costing r250 or more for myself or as a gift during the
qm1_7
Have you bought any jewellery costing r300 or more for myself or as a gift durin
qm1_8
Have you bought construction/educational toys during the past 12 months?
qm1_9
Have you bought dolls/soft toys during the past 12 months?
qm1_10
Have you bought video games during the past 12 months?
qm1_11
Have you bought other games during the past 12 months?
qm1_12
Have you bought other toys during the past 12 months?
qm1_13
Have you changed jobs/started a new job (not in the same company) during the pas
qm1_14
Have you spent money on part time or correspondence education during the past 12
qm1_15
Have you got married during the past 12 months?
qm1_16
Have you have taken an active interest in my garden during the past 12 months?
qm1_17
Have you bought lottery ticket/scratch cards (e.g. viva, ithuba) during the past
qm1_18
Have you none of the above during the past 12 months?
qm2_1
Eaten in a restaurant/steakhouse during the past 4 weeks?
qm2_2
Bought hot take away food from a permanent fast food outlet during the past 4 we
qm2_3
Hired a videotape for home viewing during the past 4 weeks?
qm2_4
Have you done none of the above during the past 4 weeks?
qm3
Are you a member of a gymnasium or health club?
qm4_1
Have you bought electrically driven power tools during the past 12 months?
qm4_2
Have you bought paint wood care products during the past 12 months?
qm4_3
Have you bought hand tools and or materials for DIY PURPOSE during the past 12
qm5_1
Frequency of using a minibus/taxi during the past 12 months?
qm5_2
Frequency of using a bus during the past 12 months?
qm5_3
Frequency of using a train during the past 12 months?
qm5_4
Frequency of using your personal transport during the past 12 months?
qn1_1
Which services do you personally have or make use of? Cheque
qn1_2
Which services do you personally have or make use of? Savings
qn1_3
Which services do you personally have or make use of? Transmission
qn1_4
Which services do you personally have or make use of? Investments sub/paid up sh
qn1_5
Which services do you personally have or make use of? Credir card
qn1_6
Which services do you personally have or make use of? Petrol garage card
qn1_7
Which services do you personally have or make use of? ATM card
qn1_8
Which services do you personally have or make use of? Loan
qn1_9
Which services do you personally have or make use of? None of these
qn2_1_1
With which Financial Institution(s) do you have a cheque? ALLIED
qn2_1_2
With which Financial Institution(s) do you have a cheque? Boland Bank
qn2_1_3
With which Financial Institution(s) do you have a cheque? First National Bank (F
qn2_1_4
With which Financial Institution(s) do you have a cheque? N.B.S.
qn2_1_5
With which Financial Institution(s) do you have a cheque? NEDBANK
qn2_1_6
With which Financial Institution(s) do you have a cheque? PERM
qn2_1_7
With which Financial Institution(s) do you have a cheque? POST OFFICE
qn2_1_8
With which Financial Institution(s) do you have a cheque? SAAMBOU
qn2_1_9
With which Financial Institution(s) do you have a cheque? STANDARD BANK
qn2_1_10
With which Financial Institution(s) do you have a cheque? TRUSTBANK
qn2_1_11
With which Financial Institution(s) do you have a cheque? UNITED
qn2_1_12
With which Financial Institution(s) do you have a cheque? VOLKSKAS
qn2_1_13
With which Financial Institution(s) do you have a cheque? Other banks
qn2_1_14
With which Financial Institution(s) do you have a cheque? Other building societi
qn2_1_15
With which Financial Institution(s) do you have a cheque? Other
qn2_2_1
With which Financial Institution(s) do you have a savings? ALLIED
qn2_2_2
With which Financial Institution(s) do you have a savings? Boland Bank
qn2_2_3
With which Financial Institution(s) do you have a savings? First National Bank (
qn2_2_4
With which Financial Institution(s) do you have a savings? N.B.S.
qn2_2_5
With which Financial Institution(s) do you have a savings? NEDBANK
qn2_2_6
With which Financial Institution(s) do you have a savings? PERM
qn2_2_7
With which Financial Institution(s) do you have a savings? POST OFFICE
qn2_2_8
With which Financial Institution(s) do you have a savings? SAAMBOU
qn2_2_9
With which Financial Institution(s) do you have a savings? STANDARD BANK
qn2_2_10
With which Financial Institution(s) do you have a savings? TRUSTBANK
qn2_2_11
With which Financial Institution(s) do you have a savings? UNITED
qn2_2_12
With which Financial Institution(s) do you have a savings? VOLKSKAS
qn2_2_13
With which Financial Institution(s) do you have a savings? Other banks
qn2_2_14
With which Financial Institution(s) do you have a savings? Other building societ
Total: 7045
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