Question pretext
Read the following to the respondent before proceeding:
the next topic to be covered is how and where this establishment makes its sales.
Literal question
In fiscal year [insert last complete fiscal year], what was this establishment’s main activity, product or service, that is, the activity, product or service that represented the largest proportion of annual sales
Categories
| Value |
Category |
| 1 |
Manufacturing of |
| 2 |
Retail trade of |
| 3 |
Wholesale trade of |
| 4 |
Construction of |
| 5 |
Hotel or restaurant |
| 6 |
Provide services of |
| Sysmiss |
|
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.
Interviewer instructions
- please specify the activity and product in detail, for ex., “data consulting it services” not just it services
- establishment’s main activity and product or service: select the general activity that corresponds to the answer provided by the respondent.