Growth & Employment Program - Insourcing and Outsourcing Impact Evaluation Data 2016-2019
Nigeria, 2016 - 2019
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Oct 14, 2021
Last modified
Oct 14, 2021
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- Data files
- publicuseround1.dta
- publicuseround2.dta
- trainerhumancapital.dta
- consultanthumancapital.dta
- gemprovidersurveys.dta
- informationbaseline.dta
- FullApplicationSample.dta
- takeupusage.dta
- trainingusage.dta
- bdsactivities.dta
- iomonitoringdata.dta
- iotasks.dta
- SocialMediaRatings.dta
- typeofio.dta
- CleanedFU1.dta
- CleanedFU2.dta
- SocialMediaScores.dta
- ConsultantsHumanCapital.dta
- IOHumanCapital.dta
- TrainersHumanCapital.dta
- Figure1data.dta
- Figure2data.dta
- TableA2_1data.dta
- TableA2_2data.dta
- TableA8_1data.dta
- Tablep4.dta
- Tablep5.dta
- Tablep6.dta
- Tablep7.dta
- Tablep9.dta
- Nigeriamainpvals.dta
- Nigeriamechpvals.dta
- adjustedmainqvals.dta
- adjustedmechqvals.dta
12A. What was the main reason you decided to use an outside Marketing agency? (E12A)
Data file: publicuseround2.dta
Overview
Valid:
14
Invalid:
739
Minimum:
1
Maximum:
6
Type:
Discrete
Decimal:
2
Start:
4727
End:
4730
Width:
4
Range:
1 - 6
Format:
Numeric
Questions and instructions
Categories
| Value | Category | Cases | |
|---|---|---|---|
| 1 | To save the time involved in marketing my business and its products/services | 5 |
35.7%
|
| 2 | To complete marketing tasks that I do not trust an employee to be in charge of | 1 |
7.1%
|
| 3 | To complete more advanced marketing tasks that I do not have the skills to do myself | 4 |
28.6%
|
| 4 | To receive some form of guarantee for quality (e.g. market research and marketing plan completed by an expert marketer) | 3 |
21.4%
|
| 5 | To improve the overall management of marketing activities in my business | 0 |
0%
|
| 6 | Other (specify): ______________________________ | 1 |
7.1%
|
| Sysmiss | 739 |
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.