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Citation Information

Type Journal Article - Business Management and Strategy
Title Entrepreneurial Characteristics and Business Profile of Women Owned Small and Medium Enterprises (SMEs): A Case Study of the Tamale Metropolitan Area
Author(s)
Volume 7
Issue 1
Publication (Day/Month/Year) 2016
Page numbers 159-173
URL http://www.macrothink.org/journal/index.php/bms/article/viewFile/8934/7743
Abstract
Despite the vital role of women entrepreneurs in the economic development of their families
and countries, it has been revealed that they have low business performance compared to
their male counterparts. In this paper, an analysis of the business profile and entrepreneurial
characteristics of women owned Small and Medium Enterprises in the Tamale Metropolis has
been carried out. A cross-sectional design was used to collect quantitative and qualitative data
from a variety of women entrepreneurs. Women entrepreneurs who have benefited from
microcredit were selected using simple random sampling. They were then categorized based
on their economic activities. The study found that, the level of education of the respondents
was generally low; over 69% had no formal education, 20% had primary education, 9.5% had
secondary and 1% had tertiary education. Furthermore, 54.2% of the enterprises were
managed by the entrepreneurs’ themselves whiles 7.8% were run by the owner and other
non-family employees. Also Only about 3% of the businesses surveyed were registered.

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