Factors that influence entrepreneurial success among women groups: A Case study of Makuyu Division

Type Journal Article - International Journal of Academic Research in Economics and Management Sciences
Title Factors that influence entrepreneurial success among women groups: A Case study of Makuyu Division
Author(s)
Volume 2
Issue 1
Publication (Day/Month/Year) 2013
Page numbers 33-46
URL http://www.hrmars.com/admin/pics/1455.pdf
Abstract
Women groups are a common phenomenon in most parts of the country but their role in
economic growth is both misunderstood by many and also scantily documented. Women have
for a long time been segregated by the society to the role of child bearing and home making.
Women have formed women groups to enhance their wellbeing in the society. Once we
recognize the role of women in wealth creation we shall begin to appreciate their immense
contribution to the economy of the country hence become more supportive to their economic
activities
The general objective of this project was to identify the factors that influence entrepreneurial
success among the women groups and specifically to measure the level of group cohesiveness
as well as the level of entrepreneurial success among women groups in Makuyu Division of
Murang’a County. The target population was the 55 women groups in Makuyu division of
Murang’a County. Simple random sampling was used to identify a sample of 20 women groups.
The methods used to gather data were interview, focus group discussion and observation while
data was analyzed by among others content analysis in which the key themes were identified,
as well as statistical representations such as percentages, and tables.
The research revealed that the women groups had high levels of cohesiveness as par the
parameters used to measure this variable. The society held women groups with high esteem
and appreciated what the women groups were doing to improve welfare of members of the
society. This research recommended that the women groups needed entrepreneurial training
to empower them, as well as more support especially from policy formulation for enhanced
entrepreneurial success.

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