Corporate social responsibility in a competitive business environment

Type Report
Title Corporate social responsibility in a competitive business environment
Author(s)
Publication (Day/Month/Year) 2016
URL https://www.econstor.eu/bitstream/10419/146199/1/852458371.pdf
Abstract
Using a specially designed survey instrument in combination with a representative
sample of Vietnamese enterprises, we explore firm-level efficiency effects of corporate social
responsibility. We find a positive relationship between adoption of corporate social responsibility
initiatives and firm efficiency, and reveal that the impact is stronger for firms in non-competitive
industries. Moreover, we show that local community focused corporate social responsibility
initiatives drive the aggregate effect. This suggests that socially responsible actions by firms are
likely to pay-off when stakeholder engagement has a localized focus. We provide evidence of
reciprocity by showing that employees accept a lower share of additionally generated value added
in exchange for working in a company that signals ‘good’ corporate values.

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