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All Media and Products Survey 2015

South Africa, 2015
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Reference ID
ZAF_2015_AMPS_v01_M
Producer(s)
South African Audience Research Foundation (SAARF)
Metadata
DDI/XML JSON
Created on
Jan 16, 2021
Last modified
Jan 16, 2021
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SAARF attitude - median groups: Advertising (ca72co18)

Data file: amps-2015-lsm-and-saarf-segmentations-v1.1

Overview

Valid: 25584
Invalid: 0
Type: Discrete
Decimal: 0
Start: 39
End: 39
Width: 1
Range: 0 - 2
Format: Numeric

Questions and instructions

Categories
Value Category Cases
0 None 817
3.2%
1 High 11299
44.2%
2 Low 13468
52.6%
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.
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